revenue
How Your Photos And Hotel Details Affect Revenue
Managing and updating photos on every single channel across the global travel network is a lot more than most hotels have time for these days
How Can You Best Utilize Your Hotel Guest Data?
Data is endless, here are five types of guest data that you can possibly use to improve your guests’ experience at your hotel
6 Dangers of Discounting
Here’s how discounting can have negative implications on your business in the absence of data-driven decision-making
Hotel Sales Should Measure Inbound Lead Conversion By Source
Hotel sales leads for groups, functions and corporate/business travel accounts come in through a diversity of channels and lead streams
How Hotels Use Big Data to Maximise Profit in 2022
Data is the most valuable item in the world. NB: This is an article from inTouch Companies around the world use massive amounts of data to gain visibility into their […]
How to Do a Breakeven Analysis Using REVPAR
It is important to note that it is the REVPAR that achieves the profit, not singular occupancy or rate, but rather the combination of both
14 Hotel Pricing Strategies for Effective Revenue Management
From rate level distribution and occupancy-based pricing to discount codes and upselling, we look at pricing strategies to fit each hotel and market
How Your Conversion Rate Is Affected By Parity Performance
How much additional direct revenue could you capture if you lowered the number of parity violations and proportionally raised your conversion rates by 56%?
We All Know ‘BOB’ Or To Give His Full Title: “Business on the Books”
To answer my original question, ‘do we love BOB?’ The answer is a resounding YES! But should we trust him? Most definitely NOT!
Why Do Some Hotels Have 15%-40% Higher Revenue Than 2019?
The research below shows hotels that have consistently implemented revenue management methodology are exceeding their 2019 numbers by 15%-40%