reservations

The Covid-19 Effect: Europe’s Hotel Demand Trends

As we look forward to the rest of May, we can expect an increase in hotel searches. While we can prepare for increased volume, we expect the highest demand increase to be for domestic searches

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Unprecedented Collapse in Pickup: Have We Now Reached the Bottom?

The direct relationship of the pickup with events and the growth of the rate of infection is obvious. Abscence of flights, closure of hotels, and panic generated, explains why we are in this scenario

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What Your Hotel Reservations Should Say When Phones Start Ringing Again

It is essential for revenue and reservations leaders to use this quieter period to prepare reservations staff for challenging questions they will get from what I predict will be a wave of “deal-seekers

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COVID-19 Summary: 5 Key Points on U.K. & Ireland Hotels

In this latest edition, we talk hotels performance in the Regional U.K. as well as business on the books in London and Europe recovery forecast

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Crisis Impact on Hotel Occupancy Levels in Athens and Thessalonik

For each examined market, the monthly progression of both captured room nights and occupancy levels, for all three scenarios, is depicted in the following graphs

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U.S. Hotels Operating Performance at Low Occupancy Levels

Occupancy levels are forecast to bottom out at 23.3 percent during Q2 of 2020. Reviewing operating statements, it is virtually impossible for a hotel to generate a gross operating profit

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Managing Hotel Reservations During the Pandemic

When it comes to reservations management during the pandemic, hoteliers can use their PMS to implement strategies to help manage cancellations, availability and customer communications

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Train Reservations and Sales to Show Compassion for Cancellations

What’s most important is to train sales and reservations staff to show compassion for the person who is canceling. Remember that the true heart of hospitality is human kindness, especially for strangers.

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Group Business Threat or Opportunity Room Type Displacement Model

Group Business, Threat or Opportunity: Room Type Displacement Model

The procedure is analogous to that of the simplified Displacement, that is, the value of the group must be added to what we have already On The Book (OTB) and we will obtain a first sales scenario

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The Covid-19 Impact on U.S. Travel Market

While the overall declines in search behavior and the rise of cancelations present headwinds for all travel marketers, pockets of opportunity still exist

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