profit

Where consumer expectations and industry landscapes continually evolve, sticking to a single-dimension strategy like an RMS for room revenue is insufficient

Customer retention is the secret to healthy growth and profitability – it’s also how you turn guests into brand ambassadors

The market dynamics are ever-evolving, as a CEO, this shift from revenue maximization to profitability optimization is the key to long-term success

We explore the difficulties hotel salespeople face, how various tools can aid them in overcoming these obstacles and optimizing their profits

It’s not always about filling every room every night; it’s about attracting and retaining guests who bring the most value to your hotel

Understanding and effectively managing Customer Acquisition Cost (CAC) is critical to profit-oriented Revenue Management

Is your revenue manager still stuck in the 1980ties, or did you invest in developing the revenue management team, tools, and technology to capture profit?

With the rise of online travel sales and influence of e-commerce and review sites, accommodation providers must adapt to the evolving distribution landscape

Customer Acquisition Cost (CAC) is a critical metric, particularly in the hotel industry. Unfortunately, CAC is a hidden cost and hard to manage in hotels

While everyone agrees that TrevPAR is an important metric for benchmarking against competing hotels, decisions aren’t made off of TrevPAR