pricing
Hoteliers Should Account for Travel Distance and Offer Different Packages
Although findings currently apply to domestic travellers, the same methodology could be used to provide similar insights into how distance affects international travellers’ perceptions
Pricing Woes? Make Ideal Pricing Your New Reality
A hotel’s profit margin depends largely on revenue from a great pricing strategy. It’s essential hoteliers thoroughly evaluate pricing options to determine what’s best for their hotel and guests.
Google to List Total Prices
Google has added taxes and fees to its hotel searches as part of a series of new features, allowing consumers to see both ‘nightly price’ and ‘nightly total’.
Rooms & Rates: The Less, The Better
In Revenue, offering too many options, meaning too many rooms and rates, is the equivalent, in Marketing, of “marketing to everyone to market to no one”.
Discordant Hotel Performance at UK Hotels Continues
In a tale that is becoming all too common for the region, RevPAR at UK hotels was up in November, but profit against the same time last year was negative
Profit Surges at Mainland Europe Hotels
Hotels in Mainland Europe are generating revenue and keeping more. After what’s been a bruising year on the profit side, November marked the third consecutive month of y-o-y GOPPAR gains
3 Key Questions About Rate Disparity Answered
Rate parity must be a focus for today’s revenue managers if they want to be profitable. Here are three questions you must know the answers to if you want to achieve parity.
U.S. Hotel Profit Bounces Back After Downward Blip
Hotel labor costs on a per-available-room basis were up 2.0%; however, the strong revenue led to a 0.4-percentage-point decrease in labor costs as a percentage of total revenue
Profit Spurt Ends for MENA Hotels
Two consecutive months of profit growth gave way to a contraction in November for hotels in the Middle East & North Africa as GOPPAR declined 1.7% year-over-year
Price Comparison Widgets: How OTAs Make Them Useless (and Dangerous)
I am not telling you to give up on a price comparison widget. What I’m doing here is simple: I’m proving facts. The facts say price check tools might be useful but only if placed in the right context.