pricing

For everything to go as planned, there needs to be a plan! Here are our suggestions for getting ready for peak season

It is essential to good revenue management that opportunity costs be factored into weekend buyouts. Opportunity cost is the potential forgone profit

Total Revenue Management is hard because it’s a collection of different tactics. Your not just optimising room revenue, pricing and inventory

Adopting revenue performance management, hotels can achieve sustainable growth and maintain a competitive edge in the dynamic hospitality market

Adjusting your pricing strategy to reflect these nuances can capitalize on the unique demand dynamics for higher-end offerings

Don’t feel you have to copy your competitors but rather use the information on your compset to improve your value proposition

Value-based pricing flips the script. You look outward instead of inward. It’s not what the room costs you; it’s what the experience is worth to your guest

We will explore the implications of pricing strategies enabled by modern technologies and their potential risks in the context of antitrust regulations

Hotel expectations for different demand segments are mixed. Predictions for business transient demand and group demand growth have trended steadily downward

It is understandable that hoteliers would push rate – their goal is to maximize revenue and profit, and they had a lot of missed opportunity to make up for