pricing

Absolute RevPAR Breaks US$100 Barrier First Time Since October 2019

Overall, 90% of all markets were either in “Recovery” or “Peak”, with the latter signifying TRI RevPAR is higher than it was in the comparable week of 2019

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mirai article image Google Hotel Ads: Much Anticipated “check-in date” Multiplier Now Live

Google Hotel Ads: Anticipated “check-in date” Multiplier Now Available

The new multiplier on Google Hotel Ads means you can adjust your bid for a specific point in time and make decisions based on occupation and expected demand

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Highest US Occupancy Since 2019 But Delta Variant Could Impact Demand

For the past six weeks, Resort location hotels have had the highest occupancy and this week was no exception with occupancy of 76%

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U.K. Leading Europe in Hotel Performance Recovery

While we should celebrate the improvement in hotel performance, we also need to remain realistic that we are a way off from the performance we saw in 2019

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How Do We Manage Revenue & Demand This Summer?

There will be a move away from commission structures and non-direct channels as hotels adopt an open pricing methodology using dynamic revenue tactics

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Strong Demand for Meeting Space Could Trigger 2022 ‘Compression’

People are starting to be concerned about compression. Events that weren’t cancelled for 2022 are still on the books, add in 2020 and 2021 rebooks

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How Restaurants Are Using Data and Analytics to Increase Profits

Let’s take a closer look at what data analytics are, how they affect the various aspects of a restaurant, and how you can use them to increase your revenue

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hotel revenue management demand forecasting is like adding pieces to a jigsaw puzzle

Forecasting Uncertainty – The Metric We Need

Forecasting uncertainty is important for pricing and it’s important for the cost-benefit analysis that an RMS needs to make on behalf of the clients

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Five Proven Strategies to Increase RevPAR For Your Hotel

Before we look at various ways to increase RevPAR at your hotel, we will pause for a while to see how RevPAR is directly proportional to ADR

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RevPAR Rising! An APAC Recovery Update

While some destinations may take longer to experience sustained occupancy and revenue growth, to think RevPAR is suppressed in all markets is not accurate

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