pricing

Recent Expense Rise Presents Threat to Hotel Profit

February was stronger all around for the global hotel industry, but escalating line item expenses could derail what’s already a fragile profit rebound

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one hot air balloon rising above 4 others reflecting importance for hotels to adjust their booking behaviour before competition do

How to Conduct a Competitive Analysis For Your Hotel

In the hotel industry, and other industries, we can use competitive analysis to gauge the market. But what is it, why should we do it and how to we do it

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5 Tips to Drive Direct Bookings

Let’s focus on how to drive direct bookings, the challenges with winning them, strategies to get them, and ways to truly measure their value

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Hoteliers, It’s Time to Prepare For The Summer Season

Try to have summer season campaigns set up no later than the w/c April 18th. Any later and you’ll miss the initial surge in domestic staycation searches

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U.S. Hotels Post Highest Weekly Occupancy Since Summer 2021

Boosted by Spring Break and NCAA March Madness, one-fifth of the 166 U.S. markets reported their highest occupancy of the past 32 weeks

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Restaurant Forecasting 101 – How to Forecast Restaurant Sales

Restaurant forecasting helps restaurant owners make informed decisions for staffing, purchasing, profitability and helps foresee upcoming trends

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Riding the Waves of Change with Hotel Revenue Automation

The time has come to upend old ways of doing business in order to remain agile and competitive, and this is especially true for hotel revenue management

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Parity Under Control? Are You Monitoring the Right Price Sources?

Hoteliers can no longer simply rely on the old way of monitoring parity – you need to be keeping track of rates on metasearch too

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youtube thumbnail for a video discussion about marriage of revenue and marketing with stephanie at cogwheel marketing and connor at topline revenue

The Marriage of Revenue Management and Marketing

Stephanie and Connor look at areas where revenue management and marketing can work together in a blissfully happy marriage of knowledge and expertise

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Best Practices for Displaying Special Offers on Your Website

After all that work building tantalizing offers, hotels need to market them. Bad website design or unintuitive shopping experience will mean they are wasted

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