pricing

Imagine if airlines could tailor fare offers based on who was making the ticket inquiry, rather than strictly on the search criteria. Well, industry technology and revenue-management experts say those […]

On Monday morning, I decided that since I knew all about the high commissions that hotels are charged for bookings through online travel agents (OTAs), I would do the right […]

The big news in 2017 was the stock market, consumer confidence and the economy in general. Tax reform, wage growth, reduced regulations and the strength of our nation could keep […]

I’m old enough (perhaps you are, too) to remember when airlines published all their airfares in their timetables, which were issued once a month. Back then airlines were regulated by […]

MIDDLE EAST & AFRICA An uplift in room occupancy levels helped drive growth in revenue and profit for hotels in the Middle East and Africa this month, and marked a […]

According to some, the concept of the Best Available Rate (BAR) is a thing of the past. NB: This is an article by Blake Madril, Revenue Technology Strategist at IDeaS […]

MIDDLE EAST & AFRICA Despite successfully recording growth across a number of revenue departments this month, hotels in the Middle East and Africa suffered a 1.8% year-on-year drop in GOPPAR, […]

The Average Daily Rate or the ADR in the hotel industry is often a primary concern for most hotel owners. However, in today’s times, every hotel owner including independent hoteliers […]

Slashing room rates can feel like an obvious and easy solution to a decline in bookings. However, your marketing strategy should not appear obvious or easy. Low prices invite the […]

What is Dynamic Pricing? As we know, the main goal of Revenue Management is to sell the right product to the right customer at the right time and for the […]