pricing
2019 is The Year Hotels Should be Driving Rates
The ability to drive rate will factor into profitability. If average daily rate (ADR) percentage growth is at or below the rate of inflation, it will be difficult for hotels to drive higher profitability.
The Decline of Rate Parity Clauses and What This Means for Hotels
The rate parity spotlight turned to the UK earlier this year, with an agreement between the government and OTAs to cease certain practices around how they merchandise and price hotel […]
Perception is Reality: Pricing Psychology for Hotel Revenue Managers
“All our knowledge has its origin in our perceptions.” ~ Leonardo da Vinci Is a pair of $50,000 Sennheiser Orpheus headphones1 really fifty times better than a pair that costs $1,000? NB: This […]
PODCAST: The Importance of Market Share in Revenue Management
In this podcast we talk with Pontus Berner and Veit Meier, from berner+becker, about the topic of Market Share and why it is so important, but often over looked, in […]
Small RevPAR Gain No Match for Rise in Costs for MENA Hotels
It’s been tough sledding for hotels in the Middle East & North Africa. February marked the sixth consecutive month of year-over-year profit decline, in spite of a slight rise in […]
Top-Line Growth Fails to Deliver Profit
The UK hotel industry is off to a rough 2019. At least on the profitability spectrum. A slight increase in RevPAR in February was not enough to push hotels into […]
Expedia Will Allow Hotels to Undercut its Prices Online
Travel giant Expedia has bowed to industry pressure and waived contract clauses which prevented independent motel and hotel owners from undercutting their listings through their own channels. However, the platform […]
5 Components to Effective Revenue and Profit Strategy
Looking to increase revenue in 2019? Get in line. NB: This is an article from Rainmaker The desire to generate more revenue is nothing new to hoteliers, but the journey […]
Why Can’t Hotels Drive Rates?
The firm has predicted that hotel occupancy in the US will rise to 66.2% in 2019 – a fifth straight record level. That occupancy will be driven by a 2.1% increase in demand, although this will be somewhat rebalanced with a 1.9% increase in hotel supply.
A UK Hotelier’s Guide to Promotions & Pricing in 2019
Last month’s announcement that, after an investigation by the CMA (Competition and Markets Authority), third parties are committing to changing their selling habits was welcome news for UK hoteliers. Finally, […]
