pricing
Mobile Only Pricing: A Discount for Mobile Bookings
Offering a one-size-fits all mobile only discount isn’t the only option. These four types of promotional schemes dovetail nicely
Beat “Comparisonitis” as a Revenue Leader
We love talking about how we’re different, but when it comes to setting prices, many revenue teams still fall into a trap I call Comparisonitis
Room Categories: Descriptions, Photos, and Pricing That Sell
Managing room categories is one of the most challenging aspects of hotel revenue management. It’s especially important for small independent properties
Why Raising Prices in High-Demand Periods Isn’t Exploitation
By understanding and implementing demand based prices, you can create a business model that meets market needs and enhances guest satisfaction
What is Hotel Room Type Mapping and the Benefits?
Accurate room type mapping at your hotel enhances your revenue management strategy, enabling clear, strategic control over visibility and pricing
Strategies for Selling Out During Shoulder Season
These shoulder season strategies are all about being precise in your targeting and innovative in your offerings. These tactics do more than just fill rooms
How To Increase Your ADR – Part 3 (Take A Walk)
Whilst ADR gains can be made by channel shift or dynamic pricing strategies, you can also make an immediate impact by simply reviewing your product offering
Hotel Pricing for Buyouts: How to Maximize Revenue with Groups
When a single group books the entire property, hotels secure guaranteed revenue, eliminating concerns about vacancy rates and providing predictable income
7 Taboo Topics in Commercial Strategy
Discussing these taboo topics in commercial strategy is crucial. Open conversations about revenue management challenges can break down barriers
Rate Wars: When Hotels Engage in ‘Price Espionage’
By embracing both new school tactics and old school wisdom, hoteliers can stay ahead in this ever-competitive landscape and win the rate wars