personalization

Why a Customer Data Platform is the Backbone of Hospitality AI

A Customer Data Platform transforms guest relationships into revenue, while AI ensures that personalization and efficiency happen at scale

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3 Ways Revenue Management Lifts The Guest Experience

Here are 3 powerful ways that adopting revenue management is one of the best things you can do for your guest experience

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spotify playlist illustrating the value of personalisation and what hotels can learn for analytical dashboard customisation

What Spotify Playlists Teach Us About Personalized Dashboards

You don’t listen to the same playlist on Spotify when you’re working out as when you’re relaxing. You create different ones depending on your mood or moment

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From Guests to Data to Dollars: Boost Revenue and Loyalty

Unified guest data can supercharge both revenue and guest satisfaction. But too many hotels are still operating with fragmented systems

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Data Silos: The Unraveling of the Hotel Guest Journey

Data silos are becoming an increasing problem for hoteliers operating in a world where hyper-personalization is the expectation

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Do’s & Don’ts To Turn Guest Data Into Direct Bookings

In this article, we show the key do’s and don’ts for turning untapped guest data into a repeatable process that fosters the guest loyalty and direct revenue

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Are Personalized Prices the Future for the Hotel Industry?

Personalized prices might be a game changer for hotels, but to what extent do guests accept individual pricing?

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How Travel Loyalty Programs Drive Real Business Results

Modern loyalty is about more than transactions. It’s about creating emotional connections and offering personalized rewards

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How Guest Feedback is Powering AI-Driven Personalization

The future of effective content personalization is not just about who the guest is, but what they are saying about their experiences

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How a Personalized Marketing Funnel Can Drive Hotel Revenue

Companies that excel in personalization generate 40% more revenue from those activities than average players. For hotels, that potential is massive

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