parity
Shame On You, Unruly OTAs!
There was a time when transparency and trust were the pillar of a successful partnership. OTAs were, in the last decade, valuable partners for hotels and responsible for a more efficient distribution.
The Decline of Rate Parity Clauses and What This Means for Hotels
The rate parity spotlight turned to the UK earlier this year, with an agreement between the government and OTAs to cease certain practices around how they merchandise and price hotel […]
3 Steps to Navigating the Challenge of Hotel Rate Parity
As a distribution manager, does rate parity fall into your “very hard to deal with” basket? If it does, you’re not alone. NB: This is an article from OTA Insight […]
What Hoteliers Need to Know About Rate Parity
While technology has come a long way to help hoteliers manage today’s dynamic distribution landscape, rate parity remains a constant battle for revenue and distribution managers. NB: This is an […]
