otas

Are Third Party Sites Holding Your Profits For Ransom?

You’ve just had a fantastic month. Occupancy rates are up, guests are raving about their stays, and you’re feeling on top of the world. NB: This is an article from […]

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From OTAs to Open APIs: Embracing the Next Inflection Point

The rise of OTAs is a stark reminder of the consequences of missing an inflection point. It is key to recognize and adapt to pivotal shifts in the industry

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Why Your Hotel Direct Bookings Are Falling Short (And What To Do)

Hotels that implement personalized website experiences see higher engagement, higher conversion rates and ultimately, more direct bookings

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person on a laptop making a hotel search and booking online illustrating the importance for hotels to ensure their property appears in chatgpt gemini and perplexity

Breaking Free from OTAs with Paid Search (Case Study)

The property needed a proactive way to reach general market guests before or just as they were considering shopping OTAs and bring them to Brand.com

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How OTAs Ranking Work: You Could Be Killing Your Revenue!

The way your hotel ranks on those OTAs can make or break your visibility. But it’s not as simple as having the lowest price or the most reviews

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6 Ways to Increase Your Hotel Ranking in OTA Searches

The importance of ratings and reviews in the hospitality industry cannot be overstated and it’s no different with an OTA

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The Importance of OTA Revenue Recovery to Maximize Profits

Without routine OTA revenue recovery audits, revenue leakage can accumulate unnoticed over time, potentially affecting a hotel’s overall profitability

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Booking: The Gatekeeper That Won’t Let Go – What Can You Do!

Hotels should take advantage of recent developments by demanding compliance from Booking on price and guest data transparency

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The Secret to Boosting Your OTA Revenue: Description Optimization!

By optimizing descriptions, you increase the chances your hotel will appear in the top search results, driving more bookings and maximizing your OTA revenue

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Are OTAs Like Priceline a Suitable Channel for Independent Hotels?

Let’s examine three of the biggest OTAs in the market to help you make informed decisions about your distribution strategy

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