otas
Will automated re-booking sites ruin my revenue management strategy?
It’s the start of the season. You’ve got a healthy base of early bookings, you’ve adjusted your rates to snare in some more, and you’re settling down for an early […]
What does Airbnb lack to revolutionise hotel distribution?
The media has carried out a widespread diffusion of the story that Airbnb is now offering hotels. The size of this giant company and its potential are well worth the […]
Earn more direct bookings for your hotel with transparency
On Monday morning, I decided that since I knew all about the high commissions that hotels are charged for bookings through online travel agents (OTAs), I would do the right […]
Headwinds for Big 3 OTAs: Expedia, Priceline and TripAdvisor
Wall Street prefers the term ‘headwinds’ to ‘problems’, and there are an awful lot of them in the travel stories coming out of brokers at the moment. The numbers show […]
Middle East hoteliers: Time is now to stand up to OTAs
As several markets in the Middle East tackle supply growth and stagnant average daily rate, sources said there is real concern that OTAs will take the bull by the horns […]
Is the era of the direct bookings coming to an end?
Recent years have seen a rise in the number of the online booking platforms. They’ve become increasingly popular, and as the intermediaries between hotels and their guests, seem to be […]
Hotel CEOs Reveal Strategies for Expedia, Google and Airbnb
What do hospitality executives think of the current hotel distribution landscape, and the emergence of Google Hotels and Airbnb? And would they ever consider walking away entirely from a particular online travel […]
What’s the ideal mix of OTA business for your property?
The groundswell of support for “book direct” initiatives is squarely aimed at reducing reliance on online-travel-agency production. Blindly following a course of action to simply reduce OTA transaction mix by […]
Hotels Should Ask Tough Questions of OTA Market Manager
How long has it been since you had lunch with your OTA market manager? I used to really enjoy those lunches when I worked briefly as a market manager for […]
Pricing intelligence tools offered by OTA’s… to trust or not to trust?
As Revenue Management becomes more and more relevant in the Travel industry and more hotels finally begin to understand the importance of dynamic pricing fluctuations, various hospitality companies start introducing […]