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image of man with head in sand used on a thumbnail for a video with cogwheel marketing looking at the importance of a marketing audit

Marketing Audit: Not Exciting But Crucial To Your Budget

The ideology around the digital marketing budget needs to evolve, rather than asking the question “how much am I going to spend” we should be asking this

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The Key Q2 Trends for Travelers in Asia Pacific

For APAC travelers looking to venture outside their home country, the largest growth was for dates 31-60 days out, which saw a jump from 10% to 15%

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Metasearch Engines: 3 Frequent (Hidden) Mistakes to Avoid

Behavioural change in prospects’ booking journey can expose hotels to subtle issues and pitfalls that may be difficult to detect in metasearch engines

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How Should You Prepare Your Hotel For The Winter Season?

There are a variety of winter campaigns for you to consider and we recommend you start your dedicated winter campaign no later than week of October 18th

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How To Attract And Engage The Next-Gen Traveller Post Pandemic

When it comes to attracting Next-Gen Travellers in a post-pandemic world, most hotel marketers are still trying to find a strategy that works for them

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How To Tailor Your Hotel Social Media Presence to Entice The Right Demographic

Hotel brands that properly take advantage of social media not only reap the rewards now, but position themselves to be the most successful in the future

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cogwheel article image for hotel marketing platforms comparing expedia travel ads and koddi

Expedia Travel Ads vs Koddi: Hotel Marketing Platform Comparison

This has led to a lot of hotel owners confusion. We hear, “Should I run my ads directly through Expedia Travel Ads website or go through Koddi?”

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How to Promote a Hotel Online: Digital Marketing Strategies Post Covid?

Whether a GM of an independent boutique resort or marketing head of a multichain property, now is the time to kickstart your digital marketing campaigns

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How to Provide Best Hotel Customer Service Before Booking?

When travelers compare your service, they don’t compare it only with another hotel, but with any kind of business they’ve been in contact with

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How To Sell Your Hotel Smarter This Black Friday

Black Friday is now in many luxury hospitality venues annual gifting calendar – historically, it’s the busiest gift voucher sales date of the year across our 300+ luxury client base, […]

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