Online
How to Increase Direct Bookings During COVID-19
With margins under incredible pressure in current times – hotels need to do all they can to improve them, with direct bookings playing a large part in this
How Independent Hotels Can Maximize Revenue in the Pandemic Era
In this tentative climate, revenue management strategies should aim to boost consumer confidence, focus on value, and increase revenue per guest
Tips to a Profitable Hotel Distribution Strategy
As the hotel distribution landscape evolves and complexities and costs grow, an effective distribution and pricing strategy is more important than ever
Driving Traffic to Your Properties Website
By following these simple tips, you’ll be taking steps in the right direction to drive more bookings directly to your website
How to Reduce Customer Acquisition Costs of Metasearch Campaigns
Metasearch is a great way for visitors to compare channels based on price, but many hotels also offer non-price perks such as late check-out
Netflix – What Can Hoteliers Learn From The Megabrand’s Success?
Seemingly vastly different from each other, there might just be some proven tactics that hotel brands can learn from the Netflix success story
How to Turn More Website Visitors into Confirmed Bookings
To encourage website visitors to book their reservations using your website, you need to make it simple and clear for them
The Latest Booking Trends in June 2020
The best way to move forward is to be aware of recent booking patterns, so we can make informed decisions and predictions. We’ve done an indepth analysis
Why is Booking the best OTA?
Ask yourself a simple question or step into your ideal customer’ shoes and try to book your hotel, first on BO and then through your own booking engine
Google Hotel Products Evolve! Who Will be Winners and Losers?
We talk specifically about Google, how it has evolved a number of its products and how they can be of real value to hotels in a risk free way