mobile

Travellers start picking brands based on mobile services

  A study has found that one in five travellers would always pick a travel brand over another if it meant they could have a better mobile experience. The analysis […]

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Google Just Upped Penalty for Hotel Without Mobile-Friendly Website

  NB: This is an article from HeBS Digital Just when you thought you had mobile marketing covered, Google announced the forthcoming release of an update that will increase the […]

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Hotel Untapped Opportunity to Win Market from OTAs

  Online travel agencies (OTAs) like Kayak or Bookings.com will take at least 20%, roughly $32* billion dollars, in commissions from hoteliers this year. That number continues to rise as […]

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Travelodge app drives up direct booking and earnings

  Direct distribution channels now account for more than 85% of sales at Travelodge, the budget chain revealed while issuing annual financial results for last year. The company’s mobile app […]

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What does Trivago stake in Base7Booking mean for hotel tech

  Trivago, the Expedia Inc-affiliated metasearch brand, officially said today that it has taken a majority investment in a Swiss startup, Base7Booking, which offers a cloud-based property management system (PMS) […]

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What will the global hotel industry look like in 2017?

NB: This is an article from SiteMinder The global hotel industry has evolved continuously of late and there’s a lot more change to come, according to a new report outlining […]

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Are mobile devices driving direct bookings and guest engagement?

  Since Chris Anderson wrote “The web is dead. Long live the Internet” in 2010, a pivotal article announcing the demise of traditional web browsing, the topic has been endlessly […]

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Ctrip empowers MakeMyTrip in mobile

FLUSHED with funds from Ctrip International’s US$180 million investment in it, MakeMyTrip (MMT) is surging ahead with the goal of being the dominant player in the mobile and accommodation space. […]

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Google overhauls its travel search interface for mobile

  NB: This is a viewpoint by Matthew Barker of I&I Travel Media. Another day, another search engine optimization (SEO) wobble. In late January, Google released a major re-design of […]

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Why mobile travel chat will revolutionize online travel bookings

  NB: This is a viewpoint by Matt Zito, managing partner at Travel Startups Incubator. Since online travel agencies (OTAs) first appeared around 15 years ago, few tears have been […]

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