metasearch

Since 2010, the hotel industry has seen huge growth and changes to the metasearch landscape; a combination of consumer and product growth. It’s evident that this rapid growth has disturbed […]

Technology has consistently changed our approach to the ways we manage and do business. As consumers are always connected to their digital channels, their habits are constantly evolving. These constant […]

While we agree that competing on rate alone shouldn’t be the only focus of your hotels marketing efforts, it’s certainly a big factor in the purchasing decision of your guests. […]

Even if you’re happy with your metasearch campaign performance, you might be leaving some opportunity on the table. When onboarding new clients at Koddi, we’ve seen just about every situation […]

As consumers are always connected to their digital channels, their habits are constantly evolving. These constant shifts have challenged the hospitality industry to keep pace with new technology and trends […]

Having just spent three months based in its Asia offices, Sebastien Gibergues, Head of Leisure and Online Travel at Amadeus, is better able to appreciate the different way the Asia […]

Metasearch is one the most effective channels to drive bookings to in-need properties. The availability of flexible bidding tools in the metasearch channel allows advertisers to be very specific in […]

The most attractive feature of metasearch is how it helps generate direct-bookings. It enables hoteliers like you to develop long term customer relationship achieve better customer retention and future sales. […]

A decade and a half ago, when the first set of OTAs (Online Travel Aggregators/Agents) were born, travel planners were suddenly empowered with tools that enabled them to do all […]