marketing
8 Reasons to Adopt WhatsApp in Your Hotel Strategy
If you’re still unsure about whether or not to adopt WhatsApp in your communication and sales strategy, we’ve listed 8 reasons in this article
Using Social Media to Boost SEO for Hotels
When done correctly, social media can be a powerful tool to boost your hotel’s SEO power. NB: This is an article from Travel Media Group With better SEO, your hotel’s […]
How Hotel Online Reputation Management Influences Customer Retention
Handling reviews and online reputation manually across hundreds of sites is no doubt a challenging task, but your online reputation has a commercial value
Value of Getting Personalization Right, or Wrong, is Multiplying
Personalization is not only a crucial capability, it’s one that punches above its weight, whether the company is a digital native or brick-and-mortar player
9 Tips For Creating Great Hotel Website Content
By selling your hotel as an experience through content, you’re much more likely to succeed in relation to engagement and conversion
Customer Retention: How to Keep Your Hotel Guests Coming Back
Attracting previous guests should be given the same amount (if not more) attention than acquiring new guests since the cost of doing so is less

Quick Wins to Convert Black Friday Bookings on Your Website
Black Friday alone can make or break a hotel’s revenue reports for the year, so it is imperative hoteliers make sure their campaigns are set up for success
Hotel Fly Wheel Marketing: The Trending Way To Improve Sales
Hotel fly wheel marketing emphasises on personalisation. As a matter of fact, it can be used to smoothen out every strategy you deploy to attract guests
How to Devise Effective Hotel Email Strategies And Crack The Code
If you want to fail at hotel email marketing, send the same email message to every single address in your database. That was email marketing 1.0
Why Some Hotels Fail And Some Make Good Profit
Another significant difference that made one hotel count good bucks and other hope for it was their hotels pricing and revenue management strategy