marketing
Hotel Website: Tips and Tricks to Write Content
Are you clueless about your hotel website content? Creating unique and engaging website content can be tough for any hotelier, and often feels overwhelming
Hotel Distribution Jungle: New Distribution Models, NFT & Metaverse
Besides the traditional OTAs, there are new business models arising that are making the hotel distribution landscape even more complex
Why Setting a Fixed Budget for Paid Campaigns is Damaging
In the hands of the right professionals, paid campaigns are a valuable resource that can be optimised to return a much higher ROAS than other channels
Value of Unified Decision Data for Revenue and Digital Marketing
In this conversation we explore the value of unified decision data for both hotel revenue management and digital marketing teams
How Hotels Can Use Instagram Reels in Their Social Strategy
Uploading videos to Instagram reels boosts your hotel’s chances of exposure from being viewed on the explore page
How to Do a Free SEO Audit For Your Hotel Website
An SEO audit will help you establish a baseline from which to start analyzing and measuring the performance of your hotel website
Is WordPress Safe For Your Hotel Website
Is WordPress safe? This is a question often asked by hotels looking to build a new website. Here are some reasons why we would recommend it
Content Marketing: Key To A Successful Hotel Business
Content marketing strategy is a multi-layered topic that involves not just creation; but also when, where and how to distribute content
Who Should be Responsible for Your Hotel Social Media
Hoteliers are short staffed and often social media is a last priority. If we have learned anything these 2 years, it is not to forget our transient guests
Boosting Direct Bookings Using Hotel Website Personalization
Here are five highly effective ways to personalize the website experience to ensure you maximize conversions on your hotel website