marketing

As hotel marketers, we have dozens of metrics to deal with…. but we humbly suggest there’s one that should matter more than any other. NB: This is an article from […]

When it comes to social media, the year ahead should be quite an interesting one for marketers. NB: This is an article from MDG Advertising On one hand, social media […]

Listen up, hotel owners and asset managers. Want to sleigh the holidays this year for your hotel marketing team? No holiday is complete without our annual Official Gift Guide for […]

The holidays are here, and there are few busier seasons for those of us in the hospitality industry. NB: This is an article from Lodging Interactive We know you’re busy, […]

As we head into the new year it’s time to make some resolutions. NB: This is an article from MDG Advertising On top of personal commitments — does eating healthier, […]

In the online hotel business, having more of something usually leads to success. Bookings, guests, market share – you can’t have enough of those. NB: This is an article from […]

Research conducted by the Spiegel Research Centre in 2017 reveals that incorporating reviews into marketing can boost brand conversions by as much as 270%. NB: This is an article from […]

During an era in the hotel industry of extreme growth and all-time highs for online reviews, customer expectations, and brand standards; how do hoteliers effectively manage costs around review response? […]

For as vast as the online world is, it’s a relatively crowded space. NB: This is an article from ScreenPilot In 2019, the only way for a hotel to stay […]

When it comes to your hotel’s presence across all online channels, photography is undoubtedly one of the most important elements to optimizing traffic and conversion. TripAdvisor found in 2016 that […]