marketing

Using influencer marketing can be more effective now than ever. Guests seeing influencers showing the “new normal” at your hotel is powerful

Successfully engaging today requires sophisticated social media strategies that precisely target specific groups to measurably drive sales

Sure, it might be short-term loss of revenue, but the value gained in guest gratitude is worth way more than that in terms of future loyalty

Even though it is hard to foresee the months ahead, try to keep a bird’s eye view on the crisis and get your hotel ready for the rebound

Keeping up with the ever-changing digital landscape, the brand never ceases to reach new heights with their social media communication

If you go through the steps to check up on these areas, you’ll ensure you have a good foundation for your ongoing seo programs

Keep in mind, there is a direct relationship between ratings and turnover. People define the experience, and experience is the marketing

As hoteliers prepare their Q4 digital strategy, it’s important to keep a pulse on the evolving digital landscape to have a performance impact

Overnight travel came to a sudden halt. This unexpected challenge forced hotels to rethink how they communicate with consumers going forward

Coupling a data driven hotel performance strategy with a well-oiled sales and marketing team, hotels can kick their efforts into hyperdrive