marketing
Hotel Digital Marketing Recovery – Where to Put Your Marketing Dollars
Finding that “sweet spot” of where and how to utilize marketing efforts can be fuzzy right now, but take a step back and consider these things discussed
Retargeting for Hotels: Bye-Bye OTAs (Pt 2)
Retargeting is marketing to those who have interacted with us, meaning they’ve already visited our website or interacted on our Facebook or Instagram page
Your Top 5 Hotel Digital Marketing Updates From June 2020
Over the past month, we’ve seen positive trends for the hospitality industry. There was also no shortage of announcements across the digital marketing space
6 Things you Should Share on Your Facebook (Pt1)
Not sure what you should be posting on your Facebook page to engage with followers, expand your reach, and drive more reservations? Here are 6 ideas
What is Google Pay Per Stay and How Can it Help Your Hotel?
This pay per stay bidding strategy allows partners to pay only when the guest stay has actually occurred, removing any risk of cancellation for the partner
Recovery Hotel Marketing: Unique Selling Proposition and Google My Business
We know there’s a lot to consider as you open your property! Here are some pointers on your unique selling proposition and updating your Google My Business
Quick Guide to Email Nurturing
Engaging with guests on social media is beneficial, but email is an absolute must. It’s one of the best ways to reach, nurture, and segment your audience
How Often to Post on Social Media
Is your audience active on social media? How often do they engage with posts for competitors? Understanding your audience should come first
How to Differentiate From Local Hotel Competitors Online
To drive more online reservations this year you have to effectively and proactively compete against other properties and hotels in your area
Insightful Pointers from Hoteliers on Best Digital Strategies to Adopt
It isn’t news anymore that hospitality as we know it has been transformed. To help hoteliers navigate we discussed the best digital strategies to adopt