marketing

CRM or How to Automate Most of your Retention Strategy and Direct Sales
Retention is key for your hotel. It’s helps build a long-term business model and acts as a firewall to reduce dependence on intermediation
How To Make the Most of the Black Friday Weekend
Early insights into Black Friday in 2020 indicate large increases in volume this year. Amazon Prime Day saw significant increases from 2019
Are you Putting Emphasis on Promoting your Hotel Gift Vouchers?
We recommend a soft promotion early November and increase spend from mid November. This should help sales of vouchers pick up end November
Google Analytics 4 for Hotels: New Version or New Tool?
If we see it from the way the data gets tracked, Google Analytics 4 looks more like a new tool, rather than a new version of an existing tool
How Hoteliers can Leverage Emotions in a Post-COVID Hospitality World
The COVID-19 outbreak brought about an anxiety-ridden climate throughout the world. NB: This is an article from PrivateDeal How can an industry that makes a living selling experiences and emotions […]
5 Tips to Create a Successful Black Friday Campaign for Your Hotel
In this article, you’ll learn to easily create a successful Black Friday campaign based on the knowledge our team has gained over the years
Optimize Your Hotel Website for SEO and Conversions
Learning how to optimize your website for SEO and conversions is crucial for your property’s success. It’ll ensure your site is working hard
Zoom in on That Zip Code: Get the “Billboard Effect” Without Billboard Cost
Traditional billboard advertising offers a great lesson in local marketing that hotel marketers should remember. Why put a billboard up?
Building Your Hotel’s Digital Presence with Google My Business
Understanding the role of Google My Business and using options to highlight what makes your hotel unique can help build your customer base
Getting the Most Out of Google Hotel Ads: The Top 15 Check-List
Google Hotel Ads is powerful, but also complex; the devil is in the details. Many hotels are integrated, but just the basics so losing out