hotels

There are some influential forces at work in travel, shaping how the market is evolving and challenging brands to think carefully about the future. Alternative accommodation options such as Airbnb, […]

Gaining a prominent position on a search engine is no easy feat these days. The dominance of OTAs and the sheer number of properties has created an intensely competitive space […]

For nine years, Jill Bishop enjoyed the camaraderie of renting out her spare bedroom on Airbnb. Guests hung out on her comfy sofas. They dined together. They shared her bathroom, […]

Hotel meetings and events are a great way to boost revenue at your property and attract a constant stream of professionals and business travellers. NB: This is an article from […]

Dressed casually in a pair of jeans and black jacket, Dara Khosrowshahi spoke with a friendly smile, but with determination in his eyes. “The U.S. used to be the driver […]

Many hoteliers have experienced a similar trend with their organic traffic from Google: it is decreasing. Over the last several years, Google has drastically changed the way they present websites […]

When it comes to Facebook advertising, where you place your ad can be as important as what your ad says. Placement optimization can boost performance when using campaign objectives such […]

Hotels and OTAs might be in an all-out war, but some travel experts think you can book with both, it just depends on when you’re looking to book. Mark Blutstein, […]

How do you design a successful rate plan for your hotel? Why are some rate plans more successful than others? When you create rate plans, try and tap into your […]

Hoteliers today face a number of problems – coming from within their own sector and from on the peripherary. As well as the perennial issue of competing with rival hotels, […]