hotels
4 Ideas for Superior, Data Driven Hotel Email Marketing
What does it mean to be a data-driven marketer? It means using information to make your hotel email marketing campaigns stand out from competitors’ and really hit home with recipients. […]
Direct Bookings Push is Working, according to Kalibri Labs study
A new study from Kalibri Labs shows that the collective effort of hotel companies to sway people to book direct is working. The study, “Book Direct Campaigns: The Cost & […]
GDS: The forgotten leisure channel?
Consternation over the relationship between online travel agencies and hotels has garnered a lot of ink in industry articles over the past several years—that’s understandable. However, one very viable […]
Driving Maximum Profit through More Direct Booking
In today’s ultra-competitive hotel environment, every dollar counts. With rising costs associated with acquiring new guests through third-party platforms, hotels are rightly considering their most effective booking channels and looking […]
Top 10 Things You Must Have in Your Hotel Chatbot
Following our last article about 6 Reasons why you should implement Chatbots for your Hotel, you’ve got to know what it takes to build one. However, if you’ve managed to […]
Essential strategies to increase your hotel room sales
Providing your guests with a comfortable place to stay and with an opportunity to get away from it all is one of your most important responsibilities as a hotel operator […]
Is Your Hotel Website Optimized for Voice Searches?
Most of us have experimented with using voice searches on our smartphones, with mixed results. You’ve probably also seen voice assistant devices, like the Amazon Echo and Google Home, advertised […]
Do Not Miss The Benefits of Hotel Price Intelligence
Pricing has always been an important aspect of any business as it plays a quintessential role in the effective running of all industries worldwide. Hotel price management, i.e., how the […]
Are Macro or Micro Influencers Better Suited for Hotel Marketing?
Hotels’ popularity rise or fall based on the public’s perception. Sure there are factors that weigh in such as their online reviews, negative or positive PR, and beyond. But there […]
STR Hotel Performance Q3 2017: US, MEA, Europe, Americas, Asia
USA The U.S. hotel industry reported positive results in the three key performance metrics during the third quarter of 2017, according to data from STR. Compared with Q3 2016: Occupancy: +0.5% […]
