hotels

6 creative multimedia marketing campaigns to inspire your hotel

A great multimedia marketing campaign has the power to build brand awareness, drive traffic, and ultimately lead to more direct bookings. But throwing a glitzy affair and producing creative and […]

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5 Revenue Management insights for independent hotels in turbulent times

The chains may have revenue management wrapped up but for independent hotels it’s harder. Fear not, help is at hand Vlatka Barčan has been in the hotel business for over […]

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Building Your Hotel Customer Loyalty – How Easy Is It?

Here’s an exchange a traveler recently shared on Twitter, recounting a quick but memorable check-in experience at a major branded hotel: Me: I’m checking in Him: Long day? Me: Too […]

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Open for Business: How to ensure a hotel is revenue ready from day one

The rapid pace in which hotels have been constructed and opened in the Maldives over recent years is leading many in the industry to question whether these properties are adequately […]

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HotStats Hotels Performance: MENA, Europe, UK and US

MENA Following a summer of mixed fortunes, which included a welcome year-on-year increase in profit per room in August, hotels in the Middle East & Africa were back to business […]

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6 Common Analytics Mistakes You May be Making

What’s worse than bad analytics data? Not knowing you have bad analytics data! Today we are going to cover some common horrifying pitfalls that wreak havoc in your analytics data, […]

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Total Revenue Management: Journey from capacity to profit management

It is a fact that over the last years, we have seen a growing need for traditional revenue management (RM) to evolve from having sole emphasis in maximising revenue mainly […]

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Hotel property management systems – PMS still a work in progress

Property Management Systems (or PMS) play a vital role in the day-to-day operation of a hotel. We rely on them to hold our availability and rate data, process new reservations, […]

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Are you giving your guests a room or an experience?

In the good old days, not any Tom, Dick or Harry could open a hotel. But times have changed. With a surge of alternative accommodation types such as serviced apartments […]

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Expedia Axes Its Price-Matching Guarantee in a Sharp Break From the Past

For years, Expedia.com, the flagship brand of online booking conglomerate Expedia Inc., joined the industry wide practice of claiming that consumers would always get the best prices for travel on […]

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