hotels
6 Secrets to manage hotel occupancy during slow periods
Every hotel, regardless of the size or type, experiences days, weeks or months of slow periods. Every hotel has an off season when vacancies outnumber occupancies. During these low peak […]
Hotstats Hotels Performance: MENA, Europe, UK and US (March 2018)
MIDDLE EAST & AFRICA Hotels in the Middle East & Africa successfully cut costs to fuel a 4.6% year-on-year increase in profit per room this month, which was in spite […]
Automating Guest Messaging at Your Hotel Improves Guest Experience
Hotels using automated text messaging have seen guest engagement increase by over 25% NB: This is an article by Alex Shashou, President & co-founder of ALICE Texting has emerged as […]
How to Get Millennials to Book Direct
“Millennials” or Generation Y are the first generational demographic to be brought up with technology and the internet. These digital natives consume more online media than ever before and are […]
Hotels Have a Growing Loyalty Problem … and May Not Know It
“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a […]
How to build a foolproof direct booking plan for your B&B
Direct bookings are the lifeblood of any small hotel or B&B, especially considering they operate on tighter budgets and have less rooms with which to produce revenue. The constant battle […]
Facebook Freebies: Increasing Your Page’s Organic Reach
“Organic is dead!” – This is a phrase we have been hearing lately. Digital Marketing professionals have been writing about this for months, even years, as Facebook continues its push […]
Location First Marketing: A Hotelier’s Guide
It used to be that location was the most important factor for a business’ exposure (and therefore success). Whether it was a hotel or a boutique, being visible was necessary […]
Segmentation throughout the guest journey – Pt 2 of 2
How do you communicate with your guests once they’ve made a booking? Before answering this, think for a minute about all the different ways a guest could book a reservation […]
5 Signs It’s Time To Change Your Hotel PMS
Your hotel property management system (PMS) is the beating heart of your hotel – responsible for streamlining operations, optimizing guest service and maximizing revenue. NB: This is an article by […]
