hotels

While writing extensively on Total Revenue Management over the last months, there was one subject that always felt germane and inseparable from the efforts of any Revenue Management professional to […]

With the world becoming more and more connected, travel (especially, international travel) is no longer a luxury. As per recent statistics, the travel and tourism industry contributed over 7.6 trillion […]

We talk a lot around here about what it takes to get your emails delivered to inboxes. But hey, maybe that’s not your thing and you’d rather go to spam. […]

De-cluttering is a big business. Successful books like The Life Changing Magic of Tidying Up by Marie Kondo demonstrate the world’s appetite for simplified living, while consultants have popped up […]

OTAs may help hotel-room shoppers find the best price, but at what cost? Sure, everyone loves a good deal, but let’s not forget that people will pay more for the […]

If you want to improve, you need to be able to measure your efforts. However, in the case of SEO this can be a complex web. Success in SEO should […]

We are always talking about how PPC is such an important piece to your overall hotel marketing strategy and Google has just added some more ammo to our PPC arsenal. […]

Hotel budget season is upon us. And while the process may vary somewhat from hotel to hotel, it ultimately comes down to the same goal: what you can do differently […]

An overwhelming theme in 2018 is that hotel pricing power seems to be a thing of the past. More people are traveling and staying in hotels than ever before, but […]

The on-again, off-again relationship between hotel companies and online travel agencies has been the cause of so much head scratching and hand wringing over the years, but in the end, […]