hotels
Five Tips For a Successful Cyber Monday Campaign
It’s no secret: Cyber Monday is a huge opportunity for hoteliers to drive bookings. What began as a one-day online shopping holiday has, over the years, extended into Black Friday […]
How Social Media Use is Changing And How Hotels Can Keep Up
Social media has come a long way in a very short space of time (and hopefully so has your hotel social media strategy). Still relatively young, the original networking and […]
10 Essentials of a Killer Hotel Website
What is the most important technology in your hotel? While many would say it’s the PMS or CRS, your direct hotel website is a vital, revenue-generating platform hub that is […]
The Secret Sauce of Revenue and Profit: People Power
Revenue management strategies today are built largely on the relevant, impactful and extraordinarily detailed data provided by the increasingly sophisticated software and reporting that is now available. NB: This is […]
3 Best Practices to Increase GDS Revenue Starting Today
Global Distribution Systems (GDS) are used by Travel Agents (TAs) and Online Travel Agencies (OTAs) to book hotels, offering real-time availability of rooms, rates, and dates. But getting the most […]
Hotel Budget Season: Don’t Forget To Include Technology
It’s that time of year again – hotel budget planning season. While it may not be the most exciting or festive of seasons, a hotel’s business, or any business, cannot […]
Hospitality Financial Leadership: Understanding RevPAR & RevPAR Index
RevPAR and RevPAR index are different and I’m going to explain them both in this article. NB: This is an article by David Lund, founder of The Hotel Financial Coach […]
How To Choose The Right CRM For Your Hotel?
Regardless of your CRM goals, the starting point is, and always will be, a database containing information on your contacts. This database needs to be intelligently segmented and filterable so […]
Design Your Most Profitable Channel Mix Strategy in 2019
Travel customers have an unprecedented number of options to shop and book hotels, with new competitors constantly jumping into the distribution channel pool constantly. NB: This is an article from […]
Shifting Away From The PMS As The Data Warehouse
Traditionally, the PMS has been considered the primary hub of hotel operations. But as data management becomes more complex, the limitations of the PMS, as this primary hub, are becoming […]
