hotels

If you approach your messages from the perspective of wanting to provide value to your guests, then you’re going to avoid some of the mistakes that a lot of properties make.

It would be nice to think that your venue is the epicentre of your guests’ weekend, but for many, it’s probably more a matter of convenience. Sorry. This is why hotel destination marketing is important.

It’s natural to feel defensive, angry, and disappointed when a guest posts negative feedback about their experience. What should you do when you receive a negative hotel review?

Major events across the planet, from the Olympics to the World Cup, provide hoteliers unique opportunities to capitalize on increased demand and maximize revenue with huge potential rewards

Recently, Kayak and Trivago have enhanced their user experiences in an effort to provide more relevant information to users on their booking journeys

Your menu pricing strategy is directly tied to your bottom line. You need to remove yourself from the day to day and take a fresh look at your menu pricing strategy from different angles.

What data is relevant what data is not relevant and should not be included? This ranks as one of the top challenges with business intelligence, according to hotel operators.

It’s been short of a decade that the Hospitality industry woke up to the existence of cloud systems and the industry’s response to it has been quite like waking up from a coma.

A successful metasearch bidding strategy is far from one-size-fits-all. Adapting to macro behavioral trends as they emerge is essential for any enterprising hotel.

Uninhibited by algorithms, email marketing presents a unique opportunity to engage with your guests when they are away from your property.