hotels

Five Make or Break Moments in the Guest Experience

Guest satisfaction is the name of the game in the hospitality industry. Make sure you’re ready for these key moments, so you make (not break) their experience at your property.

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Which Hotel Marketing Mix Best Suits Your Property?

Your property doesn’t only have one unique hotel marketing mix, but in fact has as many different marketing mix options as you have different market segments to target.

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April Occupancy Surge Can’t Stop MENA Hotels GOPPAR Drop

Occupancy levels at hotels in the Middle East & North Africa surged to 78.2 percent in April, but it was not enough to prevent profit levels falling for an eighth consecutive month

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A PMS Can Transform How You Look at Front Office Technology

To understand how a PMS truly allows front desk staff to improve on their operational efficiency, we will have to break this down into several aspects of their day-to-day tasks.

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Hotel Blogging Best Practices 2019 (Part 1)

Whether you’re just getting started, or breathing new life into a stagnant content marketing program, every hotel property needs an active, robust blog. NB: This is an article from Screenpilot […]

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How To Tackle Facebook Ads in 5 Easy Steps

Social media can be intimidating. Between constant updates and trending something or others, it’s a lot to handle. But, when used correctly, platforms like Facebook can be an incredibly effective tool.

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5 Psychological Triggers to Increase your Website Bookings

In the following post, we’ll explain 5 psychological triggers that you can use to influence your customers decision-making, forge deeper relationships, and drive more direct bookings.

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Europe GOPPAR Suffers in April on TRevPAR Skid

Profit per room at hotels in mainland Europe fell for a fifth consecutive month in April, as revenue levels continued to weaken across all departments.

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Revenue Management ‘During Emergencies’

When there is a weather emergency that can affect your property system, the Revenue Management team needs to react immediately. These 5 tips can keep operations efficient and business thriving:

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Top 5 Things Need to Know in Hotel Digital Marketing (May)

From SEO to design, find out the top five things you need to know now in hotel digital marketing. This month, the latest digital innovations include Facebook Automated Ads to streamline ad setup.

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