hotels

Spending time engaging with guests and followers on social media is beneficial, making phone calls is crucial, but email is an absolute must

By reassuring your audience, remaining visible online and developing a creative marketing approach, you can inspire guests to stay with you

The world continues to deal with a pandemic that doesn’t want to subside. The hotel industry could use some breathing space

Spend time in creating a content calendar and assess the tools you have to manage online reviews and social media channels

Sources said OTAs share a responsibility for the industry’s recovery after making a great deal of money selling hotel rooms they never owned

As travellers react to changing travel restrictions, the popularity of European summer and autumn holiday destinations is fluctuating

It became quickly apparent that major changes needed to be made and implemented by any hotel lucky enough to open once restrictions eased

Using influencer marketing can be more effective now than ever. Guests seeing influencers showing the “new normal” at your hotel is powerful

You can’t control the number of people who decide to travel. This means hotel revenue will be taking a hit so you must focus on upselling.

Hotels must go beyond simple distribution and try every option to “engage the customer” and convert them on your hotel/brand/loyalty site