hotels
Google Shifts Focus to Amenities in New Test UI for Hotel Search
In Google’s new testing UI, the hotel description is replaced with a list of eight featured amenities and a ninth entry titled “+X amenities”
How to Manage Online Reviews During COVID-19
Today, when hoteliers are doing more with fewer staff members and less resources, responding to reviews might seem like a nice-to-do versus a must-do task
The Pivot to Running Leaner Hotels Has Been Swift.
The lean hotels of the future will be the perfect balance of revenue and expense to produce optimal profitability. You can’t pay rent with RevPAR
Rejuvenate Your Revenue Strategy for 2021 and Beyond
Behavioural insights reveal the revenue potential of each guest, whether they stay a night or not. This precision enables you to optimize total guest spend
Could New TripAdvisor Subscription Program Help Save Hotels?
2020 was a terrible year for U.S. hotels. Last year, thanks to the pandemic, occupancy sat at just 44%, down from 66% the year prior. NB: This is an article from Motley Fool […]
Is Google Really Giving Away Free Hotel Ads Space?
Google is now putting stronger emphasis on enhancing their hotels search offering to improve the user experience by offering free booking links in Hotel Ads
Mediterranean: What Summer Destinations are Tourists Looking At?
The Mediterranean countries, which together used to attract a third of the world’s tourists, are trying to revive the industry but not everyone is committed
Understanding Hotel Breakeven Helps Revenue Recovery Strategies (Pt1)
In this episode we touch on Hotel Breakeven, what it is, why it’s important and how can it help you model revenue strategies as we plan for the recovery
Digital Marketing Strategy Which Helps Luxury Resorts Gain New Guests
Content which is engaging, interesting, and relevant to their values will resonate far more than generic marketing or sales messages
What is the Future of Hotel Upselling?
We know from first hand experience that when done right, the art of upselling can be fun, engaging and a genuine win-win for the guests and the hotel
