hotels

4 building blocks with shape of a person and a red heart illustrating the value of a loyalty programs

How to Craft and Promote the Ultimate Hotel Loyalty Program

A loyalty program isn’t just a marketing tool, it’s a relationship builder. It’s about making your guests feel special, valued, and excited to return

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mobile phone with nuerous messaging icons including whatsapp a powerful tool for hotel marketing

Hotel WhatsApp Marketing: How to Transform Guest Engagement

We’ll show you why WhatsApp Marketing is a game-changer for your hotel and share proven tactics to ensure your messages truly resonate

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person on a laptop with credit card possibly making direct booking on a hotel website reflecting importance of balancing rate optimization with perceived value as guests still demonstrate rate consciousness

How to Analyse the Unconstrained Demand for Your Hotel (Pt 2)

To get a complete picture of the unconstrained demand for your hotel, it is important to analyse both successes and missed opportunities

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magnet and people shapes reflecting how behavioural data can improve your hotel revenue forecasting

How to Leverage Behavioral Data to Improve Revenue Forecasting

Behavioral data can give a real-time look at guest interest and demand. Are they spending more time checking out suites than regular rooms?

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How To Optimize Your Hotel For AI Search Like ChatGPT

Don’t ignore generative AI searches. By proactively optimizing your hotel website, you increase the likelihood of ranking well with potential guests

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What Perplexity AI Means for High-Consideration Hotel Bookings

Perplexity uses AI to answer user queries, offering intelligent, contextual responses. It is part of a movement towards more intuitive user experiences

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How AI Agents are Transforming Guest Experiences

AI agents are reshaping the hotel industry, automating repetitive tasks, optimizing revenue strategies, and enabling more meaningful guest interactions

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How Your Mediocre Hotel Guest Experience is Killing Your Revenue

It’s time to confront these challenges head-on and transform every aspect of your guest experience into a revenue-generating powerhouse

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Why Guest Reviews Matter More Than Ever in 2025

With AI-driven personalization and growing reliance on OTAs, guest reviews are no longer just an afterthought, they are a decisive factor in guest booking

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The Best Facebook Ads For Hotels

We’ve outlined common objectives for hotel Facebook ad formats that you may be considering and how these can help your campaigns succeed

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