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Expert Partner Hotel Tech Updates – June 2025

Here is the round up of investment, acquisitions, product launches and strategic partnerships during the month of June for our Hotel Technology Expert Partners berner+becker, chatlyn, Cogwheel, mirai, The Hotels […]

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Search is Shifting from Ranked Blue Links to Recommendations

Hotels that fail to adapt risk losing search visibility and bookings, while those that act early stand to gain a meaningful competitive advantage

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man thinking reflecting why hotels must rethink their search and digital strategy

Why Hotels Must Rethink Their Search and Digital Strategy

The playbook is changing. It is no longer about ranking in traditional search results. It is about recognition by AI – this is the future of search

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Who Is the Biggest OTA in Europe?

According to market estimates, Europe’s OTA market is projected to grow from $96.5 billion in 2025 to more than $140 billion by 2030

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Revisiting Revenue Strategies Amid Changing Travel Demand

As travel demand evolves, hotels are having to reimagine their revenue strategies more thoughtfully, sparking creative strategies that engage

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Strategic Leadership is the Future of Revenue Management

Top hotels are leveraging the revenue managers’ unique visibility across pricing, demand, guest behavior to shape broader commercial decisions

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How to Raise Rates Without Losing Guests

The hesitation around raising rates usually comes from one of two places: fear of slowing down demand, or pressure to “follow the compset”

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Evolving Your Hotel Sales Strategy with Attribute Based Selling

The true potential of attribute based selling lies in its ability to empower guests and generate more dynamic revenue streams for hotels

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Driving Portfolio Profitability by Mastering the Guest Journey

Optimizing in silos leads to profit leaks. The solution is to re-orient your entire commercial strategy around a single, unified process: the guest journey

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RevPAR is not Enough, Here is How to Move The Needle

Here’s what’s driving this shift, and why thinking beyond RevPAR could be the smartest move you make this year

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