hotels

Multilingual online traffic is higher than ever, so advertisers should implement multi-language Facebook ads to reach the greatest potential of customers

Negative reviews can drive away customers and hurt revenue, leaving a bad taste in customers’ mouths. A simple text message can help reduce this

It is important a hotel takes initiative and follows up with potential guests throughout the entire booking process. This increases the chances of success

Since the end of summer 2021, Google has begun to identify eco-sustainable hotels and Google Travel users can already see information about these hotels

Although Europe is suffering from the new wave of contagion, tourist demand in each European country shows sudden drops in travel intentions

 Whether your goal is to grow subscriptions, capture email addresses, gain survey responses or increase revenue, A/B testing has become essential

The complexity of a successful social media strategy has dramatically evolved. The recent pandemic has only stressed the importance of guest communication

Travel in the coming months is expected to be influenced by trade-offs in personal health concerns, government restrictions and wanderlust

Indications are future hotel bookings, meetings and other hotel related activity will be impacted by the presumed expectation of future travel impediments

So why would hoteliers set a narrow range? With no previous experience in yielded upgrade pricing, hoteliers tend to worry about discounting too much