hotels
Data Driven Personalization: Are Hoteliers Missing the Mark?
Utilizing data available and adopting advanced personalization technologies, hotels can unlock significant revenue potential and nurture guest relationships
Get More Hotel Reviews: 9 Survey Distribution Best Practices
Start applying these distribution strategies today and watch how guest reviews can collectively elevate your hotel to new heights
Omnichannel Communication for Hotels – All You Need to Know
Choosing the right omnichannel inbox can be a game-changer for your business. Here are some key features to consider when making your choice
Developing a Social Media Plan For Your Hotel
Whether you are tasking your in-house team or outsourcing to an agency, resources must be determined to dedicate to social media
The Tricky World of Metasearch: trivago’s Balancing Act
trivago, the under-pressure metasearch has been trying out a new way of displaying search results, which could obscure direct hotel prices
Demystifying PMax: Balanced Perspective on Transparency and Control
It’s essential to note PMax isn’t here to replace other advertising tactics but to complement them, adding another layer of depth to your marketing strategy
The Evolution of Unified Commercial Strategy in Hotels
Many of the old silos still exist, and the dream of a fully integrated unified commercial strategy remains just that – a dream. But the journey is not over
Revenue in Vacation Hotels: Power of RMS with Tour Operators
Strategic approach to TT.OO. management can be the difference between a hotel that is content with its revenue or one that thrives in a competitive sector
Boost Hotel Revenue: 3 Essential Yield Management Pricing Tactics
Learn how to apply three key yield management tactics to optimize your hotel’s pricing strategy. Increase your revenue and occupancy with data-driven insights.
Total Revenue Management and Role in Hotel Profitability Strategy
In the past, we looked at optimal occupancy to help maximize profits. Now, we have multiple available data sets that enhance revenue management strategies