hotels

Hotel Website Design Tips to Drive Direct Bookings

A well-designed website can be a powerful tool for hotels to differentiate themselves in a highly competitive online marketplace

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Increase Your Direct Bookings with 6 Powerful Urgency Tactic

Here are a few examples of urgency tactics. Each of these leverages the psychology of urgency to drive conversions and increase sales.

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Hotel Profit Leaks: Effectively Manage CAC and Employee Turnover

Customer Acquisition Cost (CAC) is a critical metric, particularly in the hotel industry. Unfortunately, CAC is a hidden cost and hard to manage in hotels

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The Power of Dynamic Pricing in the Hotel Industry

Dynamic pricing, also known as time-based pricing, is a revenue-management strategy, involving real-time price adjusting on the basis of demand and supply

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blocks being stacked in the same way independent hotels should focus more on increasing ancillary revenue

Attribute-Based Selling: What’s in it for me?

Attribute-Based Selling is the logical step forward. It improves guest satisfaction, brand distinction, cart value, conversion and delivers more revenue

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a reception sign often found at small independent hotels where revenue optimisation is a really key strategy

Do Smaller, Independent Hotels Need an Automated RMS?

Did you know that hotels using automated pricing solutions, on average, experience a 22% increase in revenue and 4% increase in ADR?

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10 Effective Cost-Saving Strategies for Hotels

Cost control challenges vary between hotels, depending on market segment, location, and star classification, but most face similar issues

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13 Enticing Upselling Hotel Activities to Wow Your Guests

With innovative thinking, you can curate activities in a way that speaks to your guest’s needs. Moreover, you can turn them into exciting upselling deals

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Don't Be Afraid! Dive In and Embrace Data to Drive Hotel Revenue HotelIQ Video Youtube Thumbnail

Don’t Be Afraid! Dive In and Embrace Data to Drive Revenue

We are talking about siloed, disparate, small data across a hotel tech stack and the value of bringing this data together to make commercial decisions

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google written on a laptop key reflecting their new travel feeds in search ads and how it will impact hotels

5 Tools in Your Hotel Google Profile to Increase Your Direct Sales

This article explains a number of different tools available to you through your hotel’s profile in Google Hotels that you probably haven’t heard about

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