hotels

Hotel operators should diversify their strategies rather than fixating on an elusive and overly simplified metric like price sensitivity

With this return to travel, there is also a return of competition from OTAs and booking websites – making SEO optimisation for your hotel website crucial

The hotel lobby holds a significant role in shaping the guest experience from the moment they step foot into your establishment

The decision to engage in hotel overbooking should be carefully considered, striking a balance between maximizing revenue and ensuring guest satisfaction

We explore creative and effective strategies that go beyond discounts to drive revenue growth while maintaining healthy profit levels

Pablo outlines concisely, how losing control of your pricing could mean hoteliers missing out on a potential 34% increase in bookings

TikTok search ads are making waves. Having now been officially launched, this feature promises to reshape the contours of digital advertising

Experiential hotels typically run occupancies over 90%. So there is little optimization from volume. Where do we find levers to drive Revenue and Profit?

Focusing on improving guest satisfaction through personalization, independent hotels can earn recommendations leading to a steady stream of direct bookings

Revenue management is not just Excel spreadsheets and data analysis. Nor is it a magic discipline that only special people should have access to