guest

4 Steps To Plan For A Second Wave Of COVID-19 (Or Any Other Crisis)

We don’t know what a second wave will look like, and we of course hope there isn’t one, but being prepared now will hopefully alleviate some of the trouble later

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Win Guest Loyalty with Your COVID-19 Communication Strategy

People will always remember how you treat them when times are tough. Right now, the hospitality industry is challenged with continuing service with a smile during this pandemic – even […]

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During A Closure, Utilize Your Past Guest List In These 3 Channels

A temporary closure is all the excuse you need to shift both your goals and paid media budgets to emphasize brand awareness. After all, reaching new potential guests will only […]

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two people planning a travel trip before going ahead and booking

Guest Behaviours Will Change How Should Hotels Adapt

Hotels need to prepare for new trends; new segmentation; and a shift in guest behaviour. You should start planning for a way out of this and let your Revenue Manager and RMS work for you

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How is COVID-19 Affecting my Hotel Reputation? Three Tips to Stay in Control

If surveys are part of your guest experience management strategy, leverage this reputation tool to find out how clients felt during their stay: did they feel well informed?

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How to Go Above & Beyond for Your Guests During this Crisis

The idea of curating a “home away from home” experience is relevant now more than ever before, and finding innovative, interesting ways to provide to your guests can help you get close to that goal

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How to Lean on Your CRM During Tough Times

In times of crisis, such as the current COVID-19 pandemic, it is the CRM solution’s ability to intelligently engage guests and personalize interactions that is its most crucial benefit

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Guest Reviews – Spotlight On A Downward Trajectory

We investigated the state of reviews in some of the most affected European countries, Italy and Germany, as well as the recent situation in the U.S., to see how each is currently developing

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New Consumer Research on the ROI of Guest Experience

While some challenges are completely out of a hotels control, we wanted to take a deeper dive into the transformative value derived from something every hotel has control over: guest experience

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A zero cost marketing weapon for any hotel.

With rare exceptions and no matter how beautiful one is, there is little special about a hotel. The product, aka hotel rooms, is unimportant. People remember what gets their attention and curiosity

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