guest

Researchers recognize when travelers leave a review, their opinion can be offered in two different ways – an explicit opinion or an implicit opinion

A hotel pre-arrival email offers a fantastic chance to drive incremental revenue. Unfortunately, many hotels overlook these benefits

Guest experience is best when it is personal. It’s the the small things, like the receptionist was able to arrange on short notice or early check-in

If 95% of all travelers read online reviews before booking, then how can you increase your stars on top guest review sites to gain traveler confidence?

We figured that the best way to see how happy guests are with their upselling experience is to go directly to the source: Hotel Guest Reviews

We’ve looked at what a guest profile is, the various types of profiles and how to create your ideal profile using hospitality software

These five steps will help ensure that you’re able to stand out for all the right reasons, even if you’re competing against much larger hotels

Across industries, marketers and business owners find themselves ruminating over the same question – is loyalty dead?

Switching up your welcome emails to acknowledge and reward repeat guests is an essential way to boost loyalty and delight guests

Be careful not to confuse personalisation with customisation. Both concepts follow the same goal but customisation empowers guests to do this on their own