guest experience

What is a Customer Data Platform (CDP) and How It Drives Success

A CDP is the missing piece in a hotel tech stack, bringing together scattered guest data to create unified profiles allowing hyper-personalized experiences

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magnet drawing a block out reflecting the need for hotels to understand the difference between guest retention and guest acquisition

Guest Retention vs Acquisition: What’s the Difference?

While both guest retention and acquisition are essential for a hotel’s success, they serve different purposes and have distinct impacts on your business

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Are Personalized Experiences Essential for Hotel Guests?

Hotels that successfully implement personalization can significantly enhance the satisfaction and loyalty of guests

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Bookboost “Who Are We”: In Conversation with Daan de Bruijn

“Who Are We” interview with Daan de Bruijn, co-founder of Bookboost, discussing their solution, geographical focus, typical client profile and backstory

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boutique hotel room illustrating a small hotel challenge and the importance of google reviews

How Can Small Properties Improve Google Hotel Reviews

Having recent and frequent positive reviews can boost your visibility on Google, making it easier for people to find you when searching for a place to stay

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one girl whispering to another girl illustrating the impact for a hotel of reputation management

Hotel Reputation Management: 10 Next Level Strategies

Not only is managing your reputation about presenting your hotel in the best light, but also ensuring you remain receptive to customer feedback

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5 Insights Into How You Can Anticipate Guest Needs?

This proactive approach to understanding guest perceptions supports hotels in tailoring their services to meet guest expectations.

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Attribute Based Pricing: Hotel Service Unbundling Trends

Also known as attribute-based pricing, this shift allows guests to customize their stay by selecting only the necessary services, enhancing their experience

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two hotel guests smiling reflecting the importance to hotels of improving the hotel guest experience

How to Improve Customer Experience in Hotels

Customer experience in a hotel is like weaving a story from the moment a guest first discovers you online to long after they’ve checked out

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toy skier on snow reflecting northern europe hotels as a model for enhanced guest experiences

Northern Europe Hotels: Model for Enhanced Guest Experiences

Northern Europe hotels are committed to providing exceptional guest experiences that extend far beyond simply offering a comfortable place to stay

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