financials
Hotel Budgeting 2021: Planning For Season Unlike Any Other
Budgeting for 2021 is a new horizon for us all. Financial planning is not business as usual and crafting the perfect budget is challenging
What Are the Best KPIs for Measuring Hotel Profitability?
Using hotel benchmarking and reports to determine profitability, it’s possible to identify true value and clear the way toward higher profit
Budgeting Season is Here: Oy Vey! But It Doesn’t Have To Be
Zero-based budgeting is a way to deal with instability. It’s a method of budgeting in which all expenses must be justified on each new period
Why Tracking RevPAR Only Is a Recipe for Failure
Relying on RevPAR alone can cause major problems for hotel decision makers. Luckily, there’s a much more reliable recipe for hotel profit
Smarter Forecasting for Recovering Hotels: Data Has a Better Idea
While forecasting methods are under the spotlight, hotel financel leaders should seize the opportunity to roll out smart practices and tools
U.S. Hotels Yet to Return to Profitability; China Hits 2019 Levels
Though hotels occupancy was up in the month 4% points over July to a still slim 24.8%, average rate over the same period was down 1.6%
The Buzz Phrase You Need to Know this Budgeting Season
Without justification, budgeting can feel a whole heck of a lot like guessing. Share of voice gives you that much needed justification
Metasearch Advertising: Should I Invest Hotel Marketing Budget?
A user must be looking for YOUR hotel and rates for the MetaSearch option to be available. This is part of a hotel’s “book direct” strategy
More (Brand) Power to You: Don’t Cut Your Marketing Budget
There is space right now to create significance as a brand. People are asking for more value driven options, so up to you to give it to them
Why Does it Take So Bloody Long to Do the Annual Hotel Budget?
The budget process is the opportunity to learn about every inch of your hotel. Really examine what’s going on inside all the departments.