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lightbulb in the centre of 6 circles with lines pointing towards it reflecting most effective hotel revenue generating ideas in 2024

Commercial Strategy Platform: Linking Revenue, Sales and Marketing

A commercial strategy platform provides each discipline with actionable recommendations, ensuring strategic impact on hotel revenue

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man being attracted by a carrot in the same way hotels need to win back business from otas

Ten Tips to Help Win Back Business from OTAs

20 years ago we ‘spilled all of our sweeties in the lobby’ and gave the OTAs our soul, and for the last 15 years we’ve been trying to win the business back

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human head surrounded by dots reflecting data emphasising how ai augmented decision intelligence is the next paradigm shift in hotel revenue management

The Next Paradigm Shift in Hospitality Revenue Management

Just because an RM system bears an AI moniker in its marketing doesn’t suddenly turn it into a revenue management silver bullet

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person holding a heart reflecting importance of valentines day to hotels and the need to develop strategies to attract direct bookings

Top Strategies For Attracting Direct Bookings This Valentine’s Day

Inspire with these irresistible direct channel campaigns and promotions tailored for the romantic season, driving more direct bookings on Valentine’s Day

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person talking into a mobile phone possibly taking advantage of a hotel voice assistants or voicebots

Hotel Voice Assistants: What Are They and How Do They Work?

Voice assistants for hotels aim to provide the best possible user experience, allowing guests to ask questions without having to type them

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hedges in shapes of houses with leaves changing colours reflecting the pressure on seasonal hotels to adopt sophisticated revenue management strategies

Navigating Seasonal Dynamics: How an RMS Empowers Seasonal Hotels

Here is how RMS can specifically cater to these challenges, underscoring their importance in the strategic management of seasonal hotels

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person looking at graphs reflecting the importance of understanding the difference between top level kpis and deep dive analysis

The Importance of Top-Level KPIs vs Deep Dive Analysis

While top-level KPIs set a clear focus and direction, deep-dive analytics provide the necessary insights for tactical execution

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guest requesting different room options illustrating the ways hotels can have impactful guest interactions pre arrival

Are Your Most Impactful Guest Interactions Happening Pre-Arrival?

Hotels that invest are better placed not only to meet but exceed guest expectations, fostering lasting satisfaction and loyalty in a competitive industry

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the words competitive pricing written down which can sometimes be reflected by discounting if used in a strategic way with finesse

Discounting Isn’t Always a Bad Strategy, But You Might be Doing it Wrong

Discounting has a bad rep, but it’s time to set the record straight. When used strategically, it can boost revenue, attract new guests and enhance loyalty

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person on a laptop with credit card possibly making direct booking on a hotel website reflecting the importance of hotels controlling their channels to reduce ota dependency

Boost Hotel Bookings and Revenue: Strategies for Success in 2024

We explore effective ways for hoteliers to boost bookings and revenue in Q1 and Q2 of 2024 that align with the evolving landscape of travel and hotel trends

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