featured

empty hammock on a beach reflecting the travel trends for 2025 including silent travel and purposeful travel

Conquering High Season: Direct Booking Strategies Hotels Need

The high season doesn’t have to be stressful. With the right strategies you can turn high season into a time of unprecedented growth and guest satisfaction

Read more

a winner holding a cup and a loser looking sad reflecting how hotels can outperform otas without outspending them

Who Are The Winners and Losers of Google’s DMA Implementation?

Whatever the final figure, it seems very likely that the DMA has actually benefited the major OTAs rather than the hotel industry.

Read more

dilapidated hotel reflecting the risks of ignoring and neglecting revenue management

Ignorance Means Risks: The Cost of Neglecting Revenue Management

Many owners of small independent hotels have confirmed they were ‘too busy’ to pursue learning about revenue management, given their properties demands

Read more

hotel manager with two of their executive team discussing revenue management of the property

Revenue Management from the Hotel Manager Perspective

Revenue management is a comprehensive discipline that touches every aspect of a hotel’s operation but for Hotel Managers, a deep understanding is imperative

Read more

a head with eye balls and the word ai above it reflecting the merging of ai and machine learning with the human element in helping drive ancillary revenue

From Base to Premium: How AI is Redefining Hotel Ancillary Revenue

Successful implementation of AI in enhancing ancillary revenues hinges on a thoughtful approach that considers the technology’s impact on guests

Read more

google universal analytics on a laptop

How to Export Historical Data from Google’s Universal Analytics

Universal Analytics properties rely on cookies and independent sessions, which are becoming obsolete in today’s privacy-focused environment

Read more

magnifying glass over an algorithm reflecting the problem with perfection and how over optimization can harm your revenue strategy

How Over-Optimization Can Harm Your Revenue Strategy

In hotel management, over-optimization is like obsessing over polishing the silverware – it’s exhausting, tedious and often, the extra shine goes unnoticed.

Read more

Decision Intelligence: Rocco Forte Hotels & HotelIQ Case Study discussion thumbnail image

Decision Intelligence: Rocco Forte Hotels & HotelIQ Case Study

Hi, welcome to another case study discussion. Today we focus on the challenges and rewards of a decision intelligence tool and it’svalue to a hotel commercial operation. To bring their […]

Read more

bright light bulb with a meeting of sales marketing and revenue professionals coming together to develop a unified commercial strategy

Unlocking Excellence: Urgent Need for Unified Hotel Commercial Strategy

It is the time to embrace this holistic approach and transform your hotel’s commercial functions to drive sustained success in a competitive marketplace

Read more

computer and dots showing hotel room distribution across the globe and value of the gds to drive revenue and boost bookings while unlocking corporate travel

Measuring Distribution Costs and Managing Channels

A fundamental aspect that is often undervalued is the direct assignment of responsibility for distribution costs to the revenue manager

Read more