experience

Personalizing the Customer Experience is a Competitive Differentiator

I recently released my 2021 Achieving Customer Amazement research. NB: This is an article from Shep Hyken We surveyed 1,000 consumers in the U.S. and asked them numerous questions about topics […]

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Where Are The Guests Who Supposedly Prefer Humanless Hotel Experiences?

If we make guests use tech out of thinly disguised objective to cut labor costs, then hotel rooms become a commodity with only differentiator being price

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How New Traveler Expectations Impact Occupancy

We cover a few examples to help you understand what situations you may encounter with these new travelers and their changing expectations

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How Your Restaurant Can Grow The Average Check Size

Growing your restaurant average check size is not just making guests spend more, but also making sure those who already spend a lot come back more often

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To Rebuild Hotel Profits Begin With Guest Personalization and Smart Data

Hoteliers must ensure they adopt a smart data strategy that is seamlessly able to provide actionable insight from the moment a guest books and arrives

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Acquisition, Experience and Loyalty: The New Rules for Travel

So what does the new normal look like across acquisition, experience and loyalty marketing as travelers, both eager and cautious ones, emerge from lockdown?

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6 Ways Hotel Technology Creates a More Personalized Guest Experience

Digital technology should not equal a less personalized approach or a lesser guest experience. On the contrary, it is there to take it to the next level

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11 Stages of the Customer Experience in the Hotel Industry

Knowing the different stages of the customer experience and the challenges has become crucial to attracting customers. Not all travelers have the same needs

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5 Step Plan to Create the Perfect Guest Experience

The key to delivering your guest what they truly want is to understand them, and to do that your hotel needs to develop an initiative to get to know them

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Key Hospitality Technology Trends to Watch in 2021

Hoteliers need to understand the facts which drive their operations and the technology available to digitise and deliver a first-class guest experience

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