distribution
Front Desk Staff As A Distribution Channel
Your front desk staff is a gold mine for extra revenue. With a little bit of training, they can be trained to convert enquiry calls into bookings. More importantly, being […]
What does Airbnb lack to revolutionise hotel distribution?
The media has carried out a widespread diffusion of the story that Airbnb is now offering hotels. The size of this giant company and its potential are well worth the […]
Hotels Drive High-Impact Direct Bookings with Metasearch
Last year we saw the direct booking journey make the move to metasearch. For travelers, it meant a more seamless booking experience. But what did it mean for hotels? […]
Distribution Channel Strategy: The Path to Profitability
If attaining guests through loyalty programs, personalization and the provision of choice is the hospitality industry’s Holy Grail, then profitability is the infinite abundance it promises. NB: This is an […]
How Metasearch Tools Empower Hotels in 6 Points
Today, hundreds of thousands of hoteliers around the globe are empowered to take control of their hotel profiles and drive bookings through the use of metasearch marketing tools. And these […]
5 must-read tips to improve OTA profiles for hotels
Online travel agencies (OTAs) offer a great platform for independent, small and mid-sized hotels as well as larger hotel properties to reach a wider market. OTAs, as they are popularly […]
What you need to know about GDS in the hotel industry
A global distribution system, or GDS, is an advanced network of travel agents who specialise in selling and booking travel products, including hotel rooms and packages. When a hotel operator […]
Amadeus redefines ‘distribution’, builds new open travel platform
Amadeus has dropped the word ’distribution’ in its lexicon, in favour of ‘travel channels’, and is building a new Amadeus Travel Platform to tap future growth. It’s not just a […]
10 Distribution Solutions Hotels Will Need to Compete in 2018
For hotels, staying alive — and staying competitive — is no longer a question of whether to adopt technology or not. It’s a question of what technology to adopt, and of […]
How digital marketing can help you to manage distribution
Distribution falls into two camps – third party and direct. Each one has huge benefits, and potential challenges. Keeping a keen eye on both is essential to ensuring healthy […]