direct
3 Emerging Booking Trends You Can Not Ignore in 2025
The guest booking journey is constantly evolving, is your hotel’s direct booking channel ready to welcome today’s modern guests?
3 Ways to Reward Guests for Booking Direct
You could offer enticing, direct booking only perks – like free parking, welcome drinks, early check-in, or even exclusive rate discounts

Vibe Marketing: The Automation Strategy Built for Small Hotels
Done right, vibe marketing gives small teams the same muscle as big ones. It delivers fast output without sacrificing brand voice
How to Turn Last-Minute Demand into Direct Bookings
While last-minute demand can help fill rooms and boost occupancy, it also brings a wave of unpredictability that challenges traditional forecasting methods
From Jack of All Trades to Master of Hotel Direct Bookings
Hotels must focus on refining their strategy for direct bookings with specialized tools that align with the needs of today’s travelers
Hotel Website Design & Usability Non-Negotiables
Your hotel website is a crucial pillar of your revenue and profitability and a dedicated website is always the best investment in securing future revenue
How Does AI Agent Operator Feel About Your Booking Engine?
We decided to test Operator on 10 common hotel booking engines to see how an AI agent could interact with them and whether it can successfully book a room

How Hotels Can Win in the Google Travel Ecosystem (Updated)
Google Travel is no longer optional. If your hotel isn’t fully optimised across Google Search, Maps, and Hotels, you’re losing direct revenue to OTAs

How to Disintermediate from OTAs: 4 Basic Strategies
So, disintermediation means breaking free, at least in part, from the tight conditions imposed by OTAs. But what are the actual benefits?
10 Ways Hotels Can Increase Direct Bookings
As the landscape continues to evolve, hotels must prioritize their digital presence and optimize their strategies for direct bookings