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Scroll, Swipe, Book. Win Occupancy on Social Media

Today, social media is more than just a place to connect with your old high school friends. NB: This is an article from Travel Media Group Critical purchasing decisions are […]

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5 Mistakes Hoteliers are Making in Respect to Hotel Guest Engagement

Hotel Guest engagement is not just about sending the right message to the right people at the right time. It means adding value to your relationship

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The Different Types of Emails to Send to Your Guests

Emails to your guests should never be left to chance. Everything must be carefully considered when developing an efficient marketing strategy

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Digital Marketing for Hotels & Vacation Rentals – What Is Big in 2021

The bizarre year that was – 2020 – is behind us. But the pandemic continues to rage in parts of the world. NB: This is an article from Staah Travellers […]

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Email Marketing Still Dependable Marketing Route Despite Rise of Social

Despite the recent rise of social media and mobile technologies, email remains one of the most dependable marketing routes for hospitality businesses

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Ad Targeting: Are Facebook Lookalike Audiences Effective?

Advertise smarter, not harder! Facebook lookalike audiences may seem confusing, but our quick guide to this useful targeting tool can improve your conversion rates dramatically. NB: This is an article […]

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A Customer Centric Approach to Marketing in a Privacy First World

Companies that are no longer able to personalize their outreach to a customer at scale may have to spend around 10 to 20 percent more on marketing and sales

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Is Your Website Well-Positioned for the New Google Page Experience?

Google announced that they are updating their ranking metrics in summer 2021 to include a factor called Page Experience. This will be an important element

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Navigating Apple’s iOS 14 Privacy Update for Hotel Facebook Advertising

Advertising on Facebook will still provide you with valuable returns for your hotel and give you the unique opportunity of reaching wide and niche audiences

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Innovative Hotel Digital Marketing Trends that Inspire Bookings

We explore several hotel digital marketing trends that incorporate social media, website content, retargeting ads, loyalty programs, and local partnerships

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