digital

Developing a Social Media Plan for Your Hotel
Whether you are tasking your in-house team or outsourcing to an agency, resources, both time and money, must be determined to dedicate to social media

Harnessing The Power of Viral Marketing in The Hotel Industry
We’ve come up with three key takeaways from viral marketing campaigns that can help increase your hotel brand’s presence

36 Hotel Marketing Strategies to Build Awareness and Drive Bookings
These hotel marketing strategies will help you achieve the primary objectives of hospitality marketing: building brand awareness and generating demand
What Hotel’s Need to Know About Google’s Enhanced CPC Bidding
Enhanced CPC is assigned at the campaign level. Google takes the effective bid an advertiser sets and adjusts it based on how likely the user is to book
How Hotel Website Can Tap Into Guest Emotions
Your hotel may win over the minds and hearts of your tourists and push them one step closer to a reservation by applying these 10 ideas to your website
6 Best Instagram Photo Ideas All Properties Should Be Following
There is no doubt a hotel should have an Instagram account. The tougher question is, what photos should independent properties be posting on Instagram?
TikTok Tactics for Hotels
With travel on the upswing, TikTok can be your ticket to ride, helping you reach vast audiences. But don’t wait too long to start or overthink your strategy
Using Instagram Business Tools for Your Hotel
With an Instagram business account, a whole host of options become available that can help your hotel qualify the time spent marketing on Instagram
Digital Marketing Checklist for Hotels in 2022
Hotels can use digital marketing to create marketing miracles with proper strategies, tools and creativity – nearly 60% of reservations are done digitally
Direct Hotel Bookings – Why Meta Matters
Hoteliers can start by reviewing guest history data and determine which meta engines are driving the most bookings and start tackling them one by one